MVP to Funded: How to go from idea to investment

The early stage can feel like a mix of excitement and uncertainty — what to build first, how to find customers, and how to convince investors to believe in your vision.

In this session, Rajeev Behera, shares a practical framework for building a startup from the ground up — from shaping your MVP to closing your first round of funding.

You’ll learn how to:

• Define your Ideal Customer Profile (ICP) and build an MVP that solves real problems
• How to use bottoms-up vs. blue ocean frameworks to find your market fit
• Turn early conversations into meaningful design partnerships
• Tell a founder story that resonates with investors — even before traction
• Navigate early fundraising with confidence and strategy

Rajeev also answers live founder questions on topics like B2C vs. B2B tradeoffs, solo founder challenges, and when to join an incubator.

Watch the full session on-demand and get tactical, founder-tested insights you can apply right away.